I invented an allergy-free cereal when I couldn't find one in the grocery store.
How we got our name
When one of our very first customers in 2009 said, "Holy Crap... this really works!"
We changed the name from Hapi to Holy Crap!
YOUR BODY NEEDS THIS
As our customers have expressed thousands of times: Holy Crap is amazing stuff, and experts—from scientists to nutritionists to doctors—agree. All three of our chief ingredients—chia, buckwheat and hulled hemp seeds—are ancient seeds given superfood status for their nutritional oomph and ability to optimize health.
Not to mention that people who enjoy the cereal are the most regular on the planet.
Only Whole Unprocessed Ingredients for Energized Living
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